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Logotype & Brand Design
for a toxicological laboratory

Brisk Teaching, Free AI for Teachers, CA, USA

Client request

Brisk Teaching sought to refresh its existing logotype, maintaining its signature green color while giving it a more modern, dynamic feel. A sleek, contemporary typeface will convey the intelligence and efficiency of AI while incorporating playful yet professional design elements to highlight the supportive role the brand offers to teachers.

Approach & solution

I’ve proposed a stylish logotype that reflects AI's efficiency and intelligence. It incorporates both playful and professional elements to underscore the support provided to teachers.

Work I have done

Redefine and Design the Core Brand Elements

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  • New Logo
    Designed a new logo to align with the refreshed brand identity
     

  • Brand Guidelines
    Created a comprehensive style guide detailing logo usage, color palette, typography & imagery

Update and Produce Print Collateral

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  • Marketing Materials
    Developed brochures and flyers incorporating updated branding elements

Revamp Digital Assets

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  • Website
    Updated the website to reflect the new brand identity, ensuring visual and messaging consistency across all pages.

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