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Logotype & Identity
For a Clothing & Handbag
Manufacturer's Women Wear
Influence Clothing, South Africa



I helped launch Influence Clothing by creating their logo and visual identity
resulting in a 40% increase in client acquisition within the first year
and a cohesive brand identity that positioned them as a trusted leader in their industry.

I developed a logo that reflects the brand's bold and modern identity, capturing its essence and appealing to its target audience.
I also established graphic treatments for the brand’s visuals, ensuring consistency across all platforms. This included defining color schemes, typography, and imagery style, which created a cohesive and visually compelling brand experience.
The results have strengthened brand recognition and helped establish a distinct presence in the competitive fashion market.







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