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Brand Identity 
& Magazine Layout Design

Green Affinity

Client request

The Bee Green Foundation commissioned me to design a magazine focused on positive ecology, highlighting technological innovations, lifestyle trends, and leisure activities.

Approach & solution

I designed a magazine that captures the spirit of an optimistic environmental world. I aimed to make ecology attractive and glamorous with sharp photo selections and an elegant layout. My goal was to break the traditional visual codes of ecology, presenting it in a fresh, fun, yet still meaningful way.

Work I have done

Redefine and Design the Core Brand Elements

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  • New Logo and Tagline
    Develop a fresh, compelling logo and tagline that reflect the new brand identity
     

  • Brand Guidelines
    Create a comprehensive brand style guide that includes the new logo usage, color palette, typography, imagery style, and tone of voice

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  • Business Essentials
    Redesign business cards, letterheads, envelopes, and other stationery to align
    with the new brand
     

  • Marketing Materials
    Revamp brochures, flyers, posters, banners, and product packaging with the updated branding elements

Update and Produce Print Collateral

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  • Website Overhaul
    Redesign the website with the new brand identity, ensuring consistency in visuals and messaging across all pages
     

  • Digital Marketing
    Update social media profiles, email templates, online advertisements, and digital presentations to reflect the new brand look and feel.

Revamp and Enhance Digital Assets

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