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Brand Identity

& Magazine Layout Design

Uber, Connecting & Hybrid Magazine

Client request

The well-know Uber company wanted to launch an interactive magazine available in all the Uber drivers 'cars in Paris. Each client - locals or tourists - who read it should be able to use his smartphone & enjoy or benefit from advantages in different partners locations.

Approach & solution

I created a very high tech & trendy layout magazine. I kept in mind that he has to be enjoyable, playful and serious. The challenge was to show the international side of the project added to the various ways to interact. It has to be a precious object that you want to take with you when you leave the car.

Work

Creation of the logotype & declination on magazine numero 0